2 min read- Costco released a $14.99 strawberries, whipped cream, and graham cracker dessert.
- Shoppers online are calling out the price, with many saying it’s easy to make at home for less.
- Others say it tastes good and is convenient, but still question the value.
Costco’s bakery section has a new spring-ready dessert, and the internet has thoughts.
The wholesale giant is now selling a Strawberries & Cream dessert for $14.99, layered with fresh strawberries, whipped cream, and graham cracker crumbs in a large, shareable tub. On paper, it sounds like a no-brainer. A classic, easy dessert you could bring to literally any gathering and watch disappear. In reality, shoppers are a little more divided.
The dessert itself is pretty straightforward: a graham cracker base, a thick layer of Chantilly cream, and whole strawberries on top, with more fruit layered inside. It’s big, it’s simple, and it leans heavily on that light, airy Chantilly cream.
But once people saw the price, the reactions started rolling in.
Over on Instagram, one user summed up the skepticism pretty quickly: “$15 is ridiculous for 6 strawberries and some cream.” Another wrote, “No thank you. I can make strawberries and cream at home… for less than $15.” Others were even more blunt, with one comment reading, “Costco is failing.”
Still, not everyone is completely against it. Some shoppers are intrigued by the convenience and presentation, especially for something that serves multiple people.
Reddit reactions feel a little more balanced. One user who actually tried the dessert said it was “pretty good but probably overpriced,” adding that it has “a very nice graham cracker flavor” and even includes “a second layer of strawberries at the bottom.” Another pointed out that the strawberries are so large they had to cut them before serving, which is… not the worst problem to have.
That said, the biggest criticism across platforms is consistent: value. Costco has built its reputation on low prices, so when something feels even slightly too expensive, people notice immediately.
Whether this ends up being a seasonal hit or just another viral “looks better than it tastes” moment probably depends on how much you’re willing to pay for convenience. Because at the end of the day, it is strawberries and whipped cream—just in a very Costco-sized container.