2 min read- Costco’s new Blueberry Sourdough Bread combines tangy sourdough with sweet dried blueberries.
- Fans on Reddit and Instagram are already calling it perfect for French toast and everyday snacking.
- The loaf is starting to sell out in some locations as demand picks up.
Costco has a new bakery item that’s already getting a lot of attention. The chain recently rolled out Blueberry Sourdough Bread at warehouses across the country. Each two-pound loaf costs $8.99 and is studded with dried blueberries. Adding fruit to bread is familiar territory for the bulk warehouse, but this combination is pretty unexpected—and people online seem fully on board.
Members sprinted to social media to share their thoughts—and there’s a clear consensus on how this bread should be served. One Reddit user said it’s “10/10 as French toast,” while another joked, “Butter and syrup optional.” Multiple people have pointed out that the bread already has built-in sweetness, which makes French toast an obvious way to enjoy the loaf.
Another social media user argued the bread would be great for a grilled cheese. The idea may sound strange at first, but anybody who enjoys pairing cheese with fruit on a charcuterie board may end up loving it.
Aside from potential serving ideas, the primary reaction from members is pure excitement. One user commented, “My mouth is WATERING!! NEED!” while another wrote, “Okay now this I have to try.” Someone else simply said, “Damn I’ll be there tomorrow,” which might be the most honest review of all.
Of course, not everyone is fully sold. Some shoppers are still side-eyeing the ingredient list, particularly the blueberries used in the recipe. While Costco uses dried blueberries for the dough, they’re enhanced with natural flavor and added sugar. But even with those concerns, the general consensus is clear: This is one of Costco’s more exciting bakery drops in a while.
The bigger issue right now seems to be finding it. Like many newly released Costco bakery items, this bread is already selling out in some warehouses. That alone is usually a sign that it’s worth trying.
If you come across it, it’s definitely worth adding to your cart. You never know how it’ll expand your culinary horizons. And if nothing else, it might simplify your breakfast plans for the week.