It’s been a big month for McDonald’s fans. The golden-arched fast food joint finally announced the date for its highly-anticipated Snack Wrap comeback (July 10) and introduced an all-new Flurry flavor in the matter of just one week.
McDonald’s Hershey’s S’mores flavor hit restaurants nationwide on Tuesday, June 10 and because the chain has dubbed the campfire-inspired sweet the “dessert of the season,” I ran (all the way to my Uber Eats app) to order up the creation for myself.
Now, before we get into my personal reaction, let’s chat about the basics. McDonald’s is blending its classic vanilla soft serve with pieces of Hershey’s Milk Chocolate, graham crackers, and marshmallows. It also comes in both the classic standard size and a mini version for those hot summer afternoons when you just need a quick cool-down.
“Whether you’re looking to grab a sweet snack before lounging around the campfire or looking to satisfy your summer craving, the Hershey’s S’mores McFlurry will be your go-to summer dessert,” McDonald’s announced on its website. “And while you’re at it, grab one for a friend – you know what they say, the “s’more” the merrier!”
While I had seen some buzz on the internet that fans were disappointed with the new flavor (or, more accurately, the preparation of said new flavor), I went in with an open mind. And I’m so glad that I did. Unlike other customers—who complained that the ingredients were not blended with the custard, but rather just haphazardly sprinkled on top—mine looked like the classic McFlurry we all know and love.
One bite and I was instantly transported back to my (very short-lived) childhood camping phase (I lasted until 2 am in a tent in my suburban backyard). It was pure nostalgia and tasted exactly like you’d imagine: a gourmet take on the classic s’more. Hershey’s chocolate pieces, toasted marshmallows, and crunchy graham cracker bits are perfectly swirled into the chain’s signature vanilla soft serve, creating a dreamy mix of textures. The graham crackers brought just the right amount of crunch and the marshmallows melt into a gooey, satisfying finish. It’s sweet, but not over-the-top—just like I remembered of the OG variation.
Now, here’s the only caveat: The S’mores McFlurry isn’t sticking around forever. As the true summer menu staple that it is, the treat has been labeled a “limited edition” launch, though it’s not clear how “limited” the run will be. But, hey, that just means you have an excuse to get ice cream for dinner sooner rather than later.