2 min read- M&M’s is reviving its Flavor Vote, which invites fans to sample limited-edition flavors and decide which one deserves to come back later this year.
- The lineup includes Peanut Butter Cinnamon Roll, Cherry Chocolate Cupcake, and Lemon Meringue Pie.
- Fans can vote online now through May 15.
After a seven-year hiatus, M&M’S is officially reviving its Flavor Vote, and this time, the candy brand is taking a detour through the bakery aisle. Announced this week, the return of Flavor Vote invites fans to sample three limited-edition, dessert-inspired M&M’S flavors and decide which one deserves a comeback later this year.
The 2026 Flavor Vote centers on the new M&M’S Bakery Collection, a trio that leans into familiar, comfort-driven desserts. The goal is simple: let fans eat, debate, and ultimately crown a winner. Voting is open now through May 15, with the winning flavor set to be revealed in late May and re-released for a limited run in the fall.
First up is Peanut Butter Cinnamon Roll, which combines warm cinnamon spice with creamy peanut butter. Cherry Chocolate Cupcake takes a slightly richer route, pairing chocolate cake flavor with a pop of tart cherry, a combo that feels equal parts nostalgic and divisive. Rounding out the lineup is Lemon Meringue Pie, the brightest of the three, blending citrus-forward lemon flavor with white chocolate and a crispy center meant to mimic the texture of pie crust.
All three flavors are available nationwide now in single packs, share sizes, and larger stand-up pouches, making it easy to try them all before voting. Fans can cast their ballots online, and M&M’S has already started pushing creator-led content across social platforms to stir up debate and allegiance.
Flavor Vote has always been one of M&M’S most effective ways to test how adventurous its audience actually wants to be. Past editions have sparked surprisingly intense opinions, with fans lobbying hard for their favorites and expressing real disappointment when a flavor doesn’t win. After seven years off, the stakes feel higher, especially as brands increasingly rely on limited-time drops and audience participation to drive excitement.
Whether Peanut Butter Cinnamon Roll’s cozy sweetness, Cherry Chocolate Cupcake’s bold contrast, or Lemon Meringue Pie’s citrusy punch ultimately wins out, M&M’S is once again letting fans shape what lands on shelves.