{"id":2849,"date":"2026-04-12T16:46:25","date_gmt":"2026-04-12T15:46:25","guid":{"rendered":"https:\/\/cupcake.website\/?p=2849"},"modified":"2026-04-12T16:46:25","modified_gmt":"2026-04-12T15:46:25","slug":"oscar-mayer-launches-new-maple-bourbon-bacon-flavor","status":"publish","type":"post","link":"https:\/\/cupcake.website\/?p=2849","title":{"rendered":"Oscar Mayer Launches New Maple Bourbon Bacon Flavor"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div data-journey-body=\"standard-article\">\n<div class=\"css-hl6xtf e1wzc3k51\"><img src=\"https:\/\/www.delish.com\/_assets\/design-tokens\/fre\/static\/icons\/clock-regular.4ddebeb.svg\" alt=\"Estimated read time\" width=\"16\" height=\"16\" decoding=\"async\" loading=\"lazy\"\/><span class=\"css-1rzbsk9 e1wzc3k50\">2 min read<\/span><\/div>\n<div class=\"css-1jx1kps etlajd3\">\n<div data-theme-key=\"collapsible-section\" class=\"css-p1fz9n e1q3dcg6\">\n<h3 data-theme-key=\"collapsible-header\" class=\"css-1fv4nwp e1q3dcg5\"><button aria-label=\"Hide Key Points section\" aria-expanded=\"true\" data-theme-key=\"collapsible-header-button\" class=\"css-ec8vqf e1q3dcg4\"><\/p>\n<div data-theme-key=\"collapsible-icon-wrapper\" data-collapsible-open=\"true\" class=\"css-lhm19 e1q3dcg0\"><span data-testid=\"iconRight\" data-theme-key=\"collapsible-icon-right\" class=\"css-1ep4808 e1q3dcg1\"><img src=\"https:\/\/www.delish.com\/_assets\/design-tokens\/fre\/static\/icons\/caret-right-regular.a6ec664.svg\" alt=\"Caret Right\" width=\"100%\" height=\"auto\" decoding=\"async\" loading=\"lazy\"\/><\/span><\/div>\n<p><\/button><\/h3>\n<div aria-hidden=\"false\" data-theme-key=\"collapsible-section-text\" class=\"css-nzvxqj e1q3dcg3\">\n<div class=\"css-ex91la etlajd2\">\n<div>\n<ul>\n<li>Oscar Mayer just launched Maple Bourbon Bacon, its first bacon innovation in five years.<\/li>\n<li>The new flavor is made with Evan Williams Bourbon and combines maple sweetness with a smoky bacon finish.<\/li>\n<li>Fans are already talking about breakfast, BLTs, and buying multiple packs.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p data-journey-content=\"true\" data-node-id=\"0\" class=\"css-6wxqfj emevuu60\">I can\u2019t say bourbon is my go-to liquor. A terrible college experience made sure of that, and I fear the damage may be permanent. But give me that flavor mixed with maple bacon, and suddenly I\u2019m much more open-minded. I also just had a maple-bourbon situation at Burger King not that long ago, so maybe the universe is trying to tell me something.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"1\" class=\"css-6wxqfj emevuu60\">Oscar Mayer just launched its first new bacon variety in five years: Maple Bourbon Bacon.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"2\" class=\"css-6wxqfj emevuu60\">The new release is made with Evan Williams Bourbon and combines thick-cut bacon with a sweet, smoky maple profile and a bourbon-inspired finish. According to the brand, the bacon is also slow-smoked for 12 hours, with notes like vanilla and caramel meant to round the whole thing out.<\/p>\n<section data-embed=\"watch-next\" data-lazy-id=\"P0-22\" data-node-id=\"3\" class=\"embed\"\/>\n<p data-journey-content=\"true\" data-node-id=\"4\" class=\"css-6wxqfj emevuu60\">\u201cWhile we have been crafting delicious bacon for 90 years, Maple Bourbon Bacon is an exciting new chapter for our bacon portfolio and shows consumers that we are thinking about bacon differently,\u201d <a rel=\"noopener\" href=\"https:\/\/www.businesswire.com\/news\/home\/20260408501731\/en\/Oscar-Mayer-Unveils-First-Bacon-Innovation-in-Five-Years-with-New-Maple-Bourbon-Bacon\" target=\"_blank\" data-vars-ga-outbound-link=\"https:\/\/www.businesswire.com\/news\/home\/20260408501731\/en\/Oscar-Mayer-Unveils-First-Bacon-Innovation-in-Five-Years-with-New-Maple-Bourbon-Bacon\" data-vars-ga-ux-element=\"Hyperlink\" data-vars-ga-call-to-action=\"said\" data-node-id=\"4.1\" class=\"body-link css-8bav6j emevuu60\">said<\/a> Anna James, Brand Manager for Oscar Mayer. \u201cWith the bacon category growing and accounting for one-third of our business, we are leaning into bold, trend-driven flavors our fans want, bringing new energy to a beloved breakfast classic.\u201d<\/p>\n<p data-journey-content=\"true\" data-node-id=\"5\" class=\"css-6wxqfj emevuu60\">And based on the reaction online, people are fully on board.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"6\" class=\"css-6wxqfj emevuu60\">\u201cThe BLT\u2019s are gonna be unbelievable,\u201d one person wrote, which honestly feels like a pretty compelling case right out of the gate. Another said, \u201cWHOA WHOA WHOA!!! I need this on my breakfast menu!\u201d while someone else is eager to purchase \u201cseveral packs\u201d at their local grocer.<\/p>\n<section data-embed=\"instagram\" data-lazy-id=\"P0-23\" data-node-id=\"7\" class=\"embed\"\/>\n<p data-journey-content=\"true\" data-node-id=\"8\" class=\"css-6wxqfj emevuu60\">The company is pitching the new flavor as something that works across breakfast, sandwiches, and even cocktails. Oscar Mayer also says this kicks off a broader bacon push, with more flavor launches expected in the future. So Maple Bourbon Bacon may be the first in a bigger run of limited-edition swings.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"9\" class=\"css-6wxqfj emevuu60\">For now, though, this is the one heading to grocery stores nationwide. And for anyone who likes their breakfast a little sweet, a little smoky, and maybe a little extra, it sounds like Oscar Mayer knew exactly what it was doing.<\/p>\n<section data-embed=\"editorial-link\" data-lazy-id=\"P0-24\" data-node-id=\"10\" class=\"embed\">\n<aside class=\"css-u95ltk e94w1mj3\"\/><\/section>\n<\/div>\n<p><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2 min read Oscar Mayer just launched Maple Bourbon Bacon, its first bacon innovation in five years. The new flavor is made with Evan Williams Bourbon and combines maple sweetness with a smoky bacon finish. Fans are already talking about breakfast, BLTs, and buying multiple packs. I can\u2019t say bourbon [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2850,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-2849","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-news"],"_links":{"self":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/posts\/2849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2849"}],"version-history":[{"count":0,"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/posts\/2849\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/media\/2850"}],"wp:attachment":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}