{"id":2839,"date":"2026-04-11T15:19:23","date_gmt":"2026-04-11T14:19:23","guid":{"rendered":"https:\/\/cupcake.website\/?p=2839"},"modified":"2026-04-11T15:19:23","modified_gmt":"2026-04-11T14:19:23","slug":"reeses-launches-marshmallow-cup-brings-back-pbj","status":"publish","type":"post","link":"https:\/\/cupcake.website\/?p=2839","title":{"rendered":"Reese\u2019s Launches Marshmallow Cup &#038; Brings Back PB&#038;J"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div data-journey-body=\"standard-article\">\n<div class=\"css-hl6xtf e1wzc3k51\"><img src=\"https:\/\/www.delish.com\/_assets\/design-tokens\/fre\/static\/icons\/clock-regular.4ddebeb.svg\" alt=\"Estimated read time\" width=\"16\" height=\"16\" decoding=\"async\" loading=\"lazy\"\/><span class=\"css-1rzbsk9 e1wzc3k50\">2 min read<\/span><\/div>\n<div class=\"css-1jx1kps etlajd3\">\n<div data-theme-key=\"collapsible-section\" class=\"css-p1fz9n e1q3dcg6\">\n<h3 data-theme-key=\"collapsible-header\" class=\"css-1fv4nwp e1q3dcg5\"><button aria-label=\"Hide Key Points section\" aria-expanded=\"true\" data-theme-key=\"collapsible-header-button\" class=\"css-ec8vqf e1q3dcg4\"><\/p>\n<div data-theme-key=\"collapsible-icon-wrapper\" data-collapsible-open=\"true\" class=\"css-lhm19 e1q3dcg0\"><span data-testid=\"iconRight\" data-theme-key=\"collapsible-icon-right\" class=\"css-1ep4808 e1q3dcg1\"><img src=\"https:\/\/www.delish.com\/_assets\/design-tokens\/fre\/static\/icons\/caret-right-regular.a6ec664.svg\" alt=\"Caret Right\" width=\"100%\" height=\"auto\" decoding=\"async\" loading=\"lazy\"\/><\/span><\/div>\n<p><\/button><\/h3>\n<div aria-hidden=\"false\" data-theme-key=\"collapsible-section-text\" class=\"css-nzvxqj e1q3dcg3\">\n<div class=\"css-ex91la etlajd2\">\n<div>\n<ul>\n<li>Reese\u2019s just launched a new Marshmallow Cup and brought back its Strawberry PB&amp;J Cup.<\/li>\n<li>Both flavors are inspired by classic childhood sandwich combinations.<\/li>\n<li>The limited-time cups are available now nationwide in multiple sizes.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p data-journey-content=\"true\" data-node-id=\"0\" class=\"css-6wxqfj emevuu60\">I\u2019ve never met a Reese\u2019s I didn\u2019t like, in any shape, size, form, or suspicious seasonal iteration. And there is definitely something to be said for the glory days of peanut butter and marshmallow fluff\u2014or my own more dangerous era of eating peanut butter and jelly at an alarming frequency until basic self-respect stepped in. But Reese\u2019s may have just found me a loophole.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"1\" class=\"css-6wxqfj emevuu60\">The brand is going full lunchbox memory lane with two limited-edition cups: a brand-new Reese\u2019s Marshmallow Cup and the returning Reese\u2019s Strawberry PB&amp;J Cup. One is built for the fluff crowd, one is here for the crust-cut sandwich people, and both are trying very hard to make you feel eight years old again.<\/p>\n<section data-embed=\"body-image\" data-lazy-id=\"P0-22\" data-node-id=\"2\" class=\"embed\">\n<div size=\"medium\" data-embed=\"body-image\" class=\"align-center size-medium embed css-y6m8k e1fodxfw4\">\n<div class=\"css-1k29q50 e1fodxfw3\"><img draggable=\"true\" alt=\"Reese's Marshmallow Big Cup packaging with nutritional information.\" title=\"Reese's Marshmallow Big Cup packaging with nutritional information.\" loading=\"lazy\" width=\"2700\" height=\"2700\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent;width:100%;height:auto;\" sizes=\"auto, 100vw\" srcset=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=640:* 640w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=768:* 980w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 1120w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 1400w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 1800w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 2000w\" src=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/94b32853-dcf0-4a23-aeec-7a460158ce88.jpg?crop=1xw:1xh;center,top&amp;resize=980:*\" class=\"css-0 e1g79fud0\"\/><\/p>\n<p><figcaption data-theme-key=\"photo-credit-figcaption\" class=\"css-1am3yn9 e1g9hcy40\"><span data-theme-key=\"photo-credit-creditor\" class=\"css-l4pefh e1geg53v2\">The Hershey Company<\/span><\/figcaption><\/p>\n<\/div>\n<\/div>\n<\/section>\n<p data-journey-content=\"true\" data-node-id=\"3\" class=\"css-6wxqfj emevuu60\">The new Marshmallow Cup pairs Reese\u2019s usual milk chocolate and peanut butter with a layer of marshmallow-flavored filling. The Strawberry PB&amp;J Cup, which first showed up last year, is making its way back with a layer of strawberry-flavored filling tucked inside the usual chocolate-and-peanut-butter setup.<\/p>\n<section data-embed=\"watch-next\" data-lazy-id=\"P0-23\" data-node-id=\"4\" class=\"embed\"\/>\n<p data-journey-content=\"true\" data-node-id=\"5\" class=\"css-6wxqfj emevuu60\">And this is not just Reese\u2019s throwing darts at a flavor board for fun. The PB&amp;J version apparently earned enough love in its first run to get invited back, while the marshmallow flavor has been one of the brand\u2019s more loudly requested ideas online.<\/p>\n<section data-embed=\"body-image\" data-lazy-id=\"P0-24\" data-node-id=\"6\" class=\"embed\">\n<div size=\"medium\" data-embed=\"body-image\" class=\"align-center size-medium embed css-y6m8k e1fodxfw4\">\n<div class=\"css-1k29q50 e1fodxfw3\"><img draggable=\"true\" alt=\"Reese's Strawberry PB&amp;J Big Cup chocolate snack.\" title=\"Reese's Strawberry PB&amp;J Big Cup chocolate snack.\" loading=\"lazy\" width=\"2700\" height=\"2700\" decoding=\"async\" data-nimg=\"1\" style=\"color:transparent;width:100%;height:auto;\" sizes=\"auto, 100vw\" srcset=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=640:* 640w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=768:* 980w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 1120w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 1400w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 1800w, https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=980:* 2000w\" src=\"https:\/\/hips.hearstapps.com\/hmg-prod\/images\/c4d66f79-7e21-42ae-afdc-5fad1cfeb000.jpg?crop=1xw:1xh;center,top&amp;resize=980:*\" class=\"css-0 e1g79fud0\"\/><\/p>\n<p><figcaption data-theme-key=\"photo-credit-figcaption\" class=\"css-1am3yn9 e1g9hcy40\"><span data-theme-key=\"photo-credit-creditor\" class=\"css-l4pefh e1geg53v2\">The Hershey Company<\/span><\/figcaption><\/p>\n<\/div>\n<\/div>\n<\/section>\n<p data-journey-content=\"true\" data-node-id=\"7\" class=\"css-6wxqfj emevuu60\">\u201cSomewhere between childhood and adulthood, lunch lost its magic,\u201d Melissa Blette, Senior Brand Manager for Reese\u2019s, said in the announcement. \u201cReese\u2019s is here to shake things up and bring the fun back with a bold, signature combination that is unmistakably Reese\u2019s.\u201d<\/p>\n<p data-journey-content=\"true\" data-node-id=\"8\" class=\"css-6wxqfj emevuu60\">These are both built around combinations people already know, just pushed into peanut butter cup territory. No one is reinventing the wheel, but Reese\u2019s is giving it a chocolate shell and asking us to get a little nostalgic.<\/p>\n<p data-journey-content=\"true\" data-node-id=\"9\" class=\"css-6wxqfj emevuu60\">Both flavors are available now nationwide for a limited time in Standard Big Cups, King Big Cups, and Snack Size Bags. So if you were the kind of kid who loved a PB&amp;J, or those sticky fluff sandwiches, this is your moment.<\/p>\n<section data-embed=\"editorial-link\" data-lazy-id=\"P0-25\" data-node-id=\"10\" class=\"embed\">\n<aside class=\"css-u95ltk e94w1mj3\"\/><\/section>\n<\/div>\n<p><br \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2 min read Reese\u2019s just launched a new Marshmallow Cup and brought back its Strawberry PB&amp;J Cup. Both flavors are inspired by classic childhood sandwich combinations. The limited-time cups are available now nationwide in multiple sizes. I\u2019ve never met a Reese\u2019s I didn\u2019t like, in any shape, size, form, or [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2840,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[],"class_list":["post-2839","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-food-news"],"_links":{"self":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/posts\/2839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2839"}],"version-history":[{"count":0,"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/posts\/2839\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=\/wp\/v2\/media\/2840"}],"wp:attachment":[{"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/cupcake.website\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}